Magic Masala Khakhra is the “Gen-Z” evolution of the traditional Gujarati whole wheat cracker. While varieties like Methi or Sada lean towards medicinal or simple flavors, Magic Masala is a flavor-forward, high-intensity snack. It is inspired by the iconic “tarkari” (vegetable) spice blends found in popular Indian instant noodles and street-side chaats.
Khakhra
Magic Masala
Price range: ₹70.00 through ₹130.00
Magic Masala Khakhra is a contemporary, “bold-flavored” twist on the traditional Gujarati whole wheat cracker. Inspired by the addictive seasoning of popular Indian instant noodles and street snacks, it is designed to appeal to younger palates and those who crave a tangy, multi-layered spice profile.
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